CB1000R Photoshoot
Working closely with Honda's Powersports photographer on set, we developed more heroic shots of this aggressive product, over the standard 8-point turn. The shots were used to promote the brand new CB1000R on the Honda Powersports homepage, seen by millions.
Working closely with Honda's Powersports photographer on set, we developed more heroic shots of this aggressive product, over the standard 8-point turn. The shots were used to promote the brand new CB1000R on the Honda Powersports homepage, seen by millions.
Utility ATVs, Sedona, AZ
This utility ATV full-line set up was shot in the back of a pickup truck in the middle of a horse pasture just as the sun was setting over the ridgeline. It was my 40th birthday and was the last set up, putting a bow on a fantastic 3-day utility ATV shoot for Honda Powersports. Photos by Bruce Benedict.
This was shot an hour north in Flagstaff, AZ, deep in the backwoods somewhere cold and at high elevation. The sun was setting quickly, casting long shadows. We found this great sun spot to play in and the dust just added to the action.
I hiked ahead to scout another location, not too far from the shot above. I came across a nice clearing in the pines seen below, framing the snow-capped peak in the distance. The golden hour sun just lit up the long grass with amazing color.
VFR1200F Detail Photoshoot
Just days before the motorcycle's international launch, the ground-breaking, dual-clutch automatic VFR1200F was being photographed in Europe. The image assets were going to come too late for the microsite launch. We were left with a handful of press shots and little visual content.
The bike was at Honda HQ for only one day at a secured 360 spin shoot before being shipped off for the press tour. I grabbed a camera during a break and captured the bike's beautiful details to create additional photo content for the VFR1200F microsite.
“Gawk Responsibly” Photoshoot
We did a guerilla-style photoshoot for an online media buy supporting Honda Powersports' "Gawk Responsibly" campaign launching their redesigned line of cruiser motorcycles. If you look closely you can see me getting pelted in the side of the head with freezing cold water by my lovely wife.
